What does it mean to be a Jewish organization? 

It’s a question we ask leaders across the field — and one that we grapple with ourselves at Leading Edge. How can we advance talent and culture in ways the broader workforce would recognize, while remaining uniquely Jewish? How do Jewish thought, tradition, and Jewish communal needs shape our mission, our strategy, and our decisions?

Hanukkah sheds light on this question, though that light can refract in multiple ways. 

One could see Hanukkah as a call to stand apart. The holiday recalls a fight against forced assimilation, a refusal to worship foreign gods, and a miracle grounded in strict standards of ritual purity. In this light, Hanukkah emphasizes separation and dedication (the word “hanukkah” literally means “dedication”) — a turning inward and upward toward our own tradition and the Divine.

But that’s only part of the story. Judaism never rejected Hellenistic culture entirely; our Sages borrowed Greek language and ideas — the Rabbinic Supreme Court was called the “Sanhedrin,” a word that comes from the Greek “synedrion” (council); and the Passover Seder was modeled on the Greek symposium. Our tradition’s relationship with the wider world has always been more nuanced and complex than simple resistance. 

One way to integrate these strands is to focus on who decides. Antiochus sought to impose culture at the point of a spear; the Maccabees insisted that Jewish engagement with the broader world must be on our own terms. We can draw from the best around us through a Jewish lens — freely, intentionally, and in service of our highest values. In this sense, Hanukkah celebrates freedom.

And there is more. Hanukkah commands us to “publicize the miracle,” to place our lights where others can see them. It asks us not only to preserve tradition or defend conscience, but to share our light with the world. 

So what does all this illuminate about Jewish organizational identity? There isn’t just one answer for every Jewish organization. A human-services agency serving mostly non-Jewish clients will look different from a day school or synagogue. Many organizations sit somewhere in between — from JCCs serving the full community to Leading Edge, which works solely with Jewish nonprofits even as nearly 40% of the sector’s employees aren’t Jewish.

Wherever we sit on that spectrum, Hanukkah reminds us: 

We can be dedicated to Jewish roots, values or purpose. 

We can choose freely and deliberately what that “Jewish” looks like in the context. 

And we can let our lights shine outward — to our cities, our states, our countries, the global Jewish community and the world. 

Leaders especially must ask this question and shape answers that align each organization with its deepest values and highest mission. We don’t need to choose exclusively between Athens and Jerusalem, or between communal strength and broader engagement. Hanukkah — the festival of dedication, freedom, and light — illuminates them all. 


Hanukkah reminds us: we can be dedicated to Jewish roots, values or purpose. We can choose freely and deliberately what that “Jewish” looks like in the context. And we can let our lights shine outward — to our cities, our states, our countries, the global Jewish community and the world. 

Dedication, Freedom, Light: Hanukkah & Jewish Nonprofits

News and Ideas | Leading Edge

News & Ideas

How do we attract great professionals to work in the Jewish sector?

This is the question at the heart of “Talent Unlocked: Recruitment Solutions for the Jewish Nonprofit Sector,” a recent research report from Leading Edge and PSB Insights sponsored by our three philanthropies. PSB's research team surveyed 3,350 potential Jewish nonprofit sector employees and conducted six focus groups to examine what has kept talent from pursuing opportunities in the Jewish nonprofit sphere. We are grateful to Leading Edge for their tremendous efforts, and to all those pushing the talent conversation forward.

Running through all six of the report’s key insights are takeaways for funders, executives, lay leaders, organizational staff and fellow Jewish community members about how we can better leverage our sector's unique value propositions, especially now. Ultimately, our sector can do more to capture the imaginations of potential talent, Jewish and non-Jewish.

Our community is standing at a blustery intersection full of headwinds and tailwinds. We are seeing soaring interest in values-based work, Jewish identity and belonging while also grappling with antisemitism, anti-Israel sentiment and shifting political norms. The convergence of these trends makes this an opportune moment to invite more talent into the fold and help them build meaningful careers as they help us shape a stronger future. But we have to help connect the dots.

The research shows that for Jewish and non-Jewish talent across age groups, prospective employees value benefits, job security and strong workplace relationships (unsurprisingly, salary remains the top priority). We can make the most of these insights by highlighting the full scope of our compensation packages as a key selling point. Robust healthcare plans, parental and family leave, professional development and educational opportunities — not to mention the connections that come with being a part of an enduring community — must be part of our community’s calling card.

Gen Z employees in particular are attuned to the full picture of what working life can offer. In addition to the findings above, they are motivated by growth opportunities and pursuing purpose-driven work, things many organizations in our sector can tout. With 74% of Gen Z Jews looking to switch jobs in the same industry in the next two years, there is incredible upside to helping the next generation see how our sector meets their needs.

In this regard, the report highlights the importance of messaging to non-Jewish talent. Those working outside the sector don’t know what a strong presence non-Jews have in the Jewish communal workforce (currently 38%, including half of new employees). Meanwhile, 84% of potential hires are not very or not at all familiar with Jewish nonprofits — a significant figure considering any increase in familiarity increases someone’s likelihood of working in the sector. In addition to building awareness, we can help non-Jews see themselves fitting in, emphasizing the work they would do serving diverse communities and social justice goals.  

Furthermore, we want to underscore the need for conscientious messaging about Israel. We serve our missions and potential hires best when we are up front about who we are. In a post-October 7 landscape, it’s even more important that organizations clearly communicate their commitment to and relationship with Israel, and also convey an openness to discussing what this means. Taking these actions will help ensure a good fit between Jewish nonprofit organizations and potential employees.

Now is a good time to speak up about everything our sector has to offer. The research shows a spike in interest, 30% among Jewish talent, in working in the sector. And as government layoffs and cuts to the secular nonprofit sector (and certain segments of the private sector) proliferate, there are more professionals looking for a promising opportunity, and we can be there for them. We also have the best selling point out there — our existing Jewish professionals whose skill, drive and spirit are a credit to our community. We can, each of us, adopt the role of talent recruiter and share with our friends and peers what is possible here.

Amid a crucial state of transition, we look ahead to what’s next for Jewish life, for Israel, for civil discourse and more. To get where we want to go, we need inventive and dedicated professionals to forge a sturdy and joyous path forward. But before they can succeed in this task, our current and potential rock stars need to feel our commitment. It’s going to take all of us working together to turn the twin keys of recruitment and retention to unlock our sector’s full potential.

How do we attract great professionals to work in the Jewish sector? This is the question at the heart of “Talent Unlocked: Recruitment Solutions for the Jewish Nonprofit Sector,” a recent research report from Leading Edge and PSB Insights sponsored by our three philanthropies.

Leveraging Talent Unlocked: How the Leading Edge–PSB Insights Research Points Us Forward

Culture

There are many different paths people take to pursue careers in Jewish communal leadership. Joining this week's episode of Sichot: Conversations with Jewish Changemakers is Alena Akselrod, Vice President of Outreach and Engagement at Leading Edge, a nonprofit that supports Jewish organizations to positively change their workplace culture. Together with Liora Norwich, Alena traces her path from immigration and JCC involvement to discovering her Russian-speaking Jewish identity and growing into sector-wide leadership. She speaks about writing her recent article, “Reestimating the Jewish Non-Profit Sector, A Journey Through Data and AI,” and reflects on grounding her work in resilience during times of change.

Alena was a guest on “Sichot: Conversations with Jewish Changemakers,” a podcast hosted by Liora Norwich, Director of the Hornstein Jewish Professional Leadership Program at Brandeis University.

Russian Jewry, AI and resilience: Alena Akselrod on the “Sichot” Podcast

It’s not too late for post-Oct. 7 leadership do-overs

Two years after Oct. 7, some leaders look back wishing they could redo certain workplace decisions, including open discussions that unintentionally left colleagues exposed when views diverged. Writing in eJewish Philanthropy, Ilana Kaufman (Founder & CEO, Jews of Color Initiative, and Leading Edge Board Member) shares the approach she took to support her team: “When we did discuss the rippling impacts of the Oct. 7 attacks, I leveraged skills and tools to best enable constructive dialogue, regardless of individual viewpoints.” 

She encourages leaders to take that do-over now by centering care, focusing on the work, and ensuring staff have “space, freedom and safety to not have to prove where, and to what degree, their loyalties lie.”


eJP: OU’s Rabbi Moshe Hauer leaves ‘countercultural’ legacy of openness, empathy

CNBC: 60% of U.S. workers don't have a 'quality job,' according to new research: The results are 'sobering'

HBR: Middle Managers Feel the Least Psychological Safety at Work

oneusefulthing.org: Latent Expertise: Everyone is in R&D

HBS: The 'Secret Ingredient' for Effective Training: Middle Managers

The Bridgespan Group: From Functional to Extraordinary: How Strong Boards Drive Success

Fund the People: Report: Long-Haul Grantmaking

Joan Garry Consulting: The Charisma Trap: When ‘Charming’ Leaders Fall Short

Here’s what the Leading Edge team is learning about culture, executives, and boards this fall.

What We're Learning | Fall 2025

The best of what the Leading Edge team is learning about culture, executives, and boards.

What We're Learning

The High Holidays are a time of returning to ourselves.

That can mean reuniting with our families for holiday meals, and perhaps settling into familiar roles we filled growing up — like picking a fight with a sibling. Or it can mean re-experiencing Jewish traditions that call us back to our roots, from dipping apples in honey to hearing the shofar to saying kaddish at the Yizkor service for the relatives who are no longer here. Or returning to ourselves, at its simplest, can mean  reflecting on another year that has passed.

It’s good to return to ourselves. It can feel stable, and comforting. While we all continuously learn and develop incrementally from year to year, on a deep level, many of us are fully formed and invariable. I know who I am. I know my strengths. I know my weaknesses. I know that I’m an extrovert, and I know that I shouldn’t interact with another human before a morning coffee. 

Yet the High Holidays are also a time when we reflect on who we most want to be. The shofar calls us to action and change. At tashlikh, we symbolically cast off our sins, resolving to let certain actions and habits go. Our holiday prayers stress the possibility, and responsibility, of change; one of the most famous prayers of the season climaxes with the affirmation that “repentance, prayer, and giving charity avert the severe decree.” We don’t just accept who we are and what our fate is; the High Holidays inspire us to become a better version of ourselves.

How do we resolve this contradiction at the heart of the high holidays? Are we supposed to change into someone new, or are we supposed to return to the bedrock of who we are?

The answer, as so often in Judaism, is both. One of the main themes of the season is teshuvah —  repentance, and so suggests that we are resolving to change. But teshuvah also, and most literally, means “return.” The book of Lamentations, in its penultimate verse, prays that God will “renew our days, as of old.” A return to our foundations and a spirit of innovation are seen, by Jewish scriptures, as somehow identical.

The mandate to be ourselves and the mandate to work hard to better ourselves do not add up to a contradiction. We need to do both. We need to return to our deepest selves, but our deepest selves are people capable of radical change. To raise our aspirations is to return to our firmest foundations. This is true for each of us as individuals; it’s true for us as families and communities; and it’s true for Jewish organizations, which enable the Jewish community to thrive as a collective.

Rosh Hashanah is “the birthday of the world,” but that doesn’t need to mean just a commemoration of the past. The world’s birthday can be a rebirth, a chance to create the whole world anew. “In my beginning is my end,” wrote T.S. Eliot in “Four Quartets.” But he also wrote there: “The end is where we start from… We shall not cease from exploration / And the end of all our exploring / Will be to arrive where we started / And know the place for the first time.” 

May this holiday season call us all back — and forward — to our best selves. May we know a year of freedom, health, safety, thriving, and a chance to make our highest contributions to the world.

The High Holidays invite us to return and to renew. In her message for the season, Gali Cooks, President & CEO of Leading Edge, shares the hope that this time calls us back — and forward — to our best selves, and that the year ahead brings freedom, health, safety, thriving, and meaningful contribution.

Foundations and Aspirations (High Holidays 5786)

This season, we're shining a light on alumni of Leading Executives. Designed for the senior-most leaders of their organizations, Leading Executives offers a transformative experience rooted in dynamic learning, personalized feedback, and peer support. Participants gain tools to lead more effectively, build self-awareness, and navigate the complexities of leadership with greater clarity, confidence, and resilience.


Meet Jess Greenblatt Seeley, Co-Executive Director at JOIN for Justice. Jess reflects on what it means to lead with resilience, humility, and curiosity. She also shares how feedback, collaboration, and peer connection have shaped her leadership — and why no one should lead alone in today’s Jewish nonprofit landscape.


Alumni Spotlight conversations may be edited and condensed.


What do you think are the most critical leadership qualities needed to navigate the unique challenges and opportunities within Jewish nonprofit organizations right now?

I believe that the leadership quality of resiliency is paramount. We've been through so much, from the pandemic to the events of October 7th and beyond, and the ability to persevere and help our organizations adapt is crucial. Secondly, collaborative leadership is more vital than ever. The challenges we face are complex, and no one can tackle them alone. Fostering a culture where leaders can ask for help, share their vulnerabilities, and learn from each other is essential. Programs like Leading Edge underscore the importance of peer support in combating feelings of isolation. Finally, a commitment to continuous learning and self-awareness is key. Being open to feedback and curiosity will only inform our adaptive leadership skills in times of chaos.

How has something you learned in the Leading Edge program helped make a real difference at your organization? Share an example.

Something that I benefited from the Leading Edge program was the value of 360-degree feedback. About a year into my tenure at JOIN, the program equipped me with the tools and framework to solicit key feedback on my leadership from staff, board members, and peers. This provided invaluable data points about my strengths and areas for growth. It pushed me to actively seek input and gave me dedicated space to process it within the cohort. This process led to increased self-awareness and helped me better align my efforts with the needs of the organization. 

What’s one practical leadership tip you would share with a new Jewish nonprofit leader stepping into their role?

If I were to share one practical leadership tip with a new Jewish nonprofit leader stepping into their role, it would be this: foster a culture of curiosity and collaboration with your fellow leaders right from the start. Honestly, from day one, the more you can connect with others in the field, the better. I've found that people are generally so willing to help, so it's okay to ask for help - because no one expects you to know everything from Day 1 (or Day 1000). Especially in the current climate, which is a really difficult time to be in charge of a Jewish organization, collaborative leadership is more important than ever - because I don't think anyone can do it by themselves. Building a network for peer support and not being afraid to seek guidance will be absolutely invaluable as you navigate the complexities of this work. Lean into leading with this understanding and humility.

Meet Jess Greenblatt Seeley, Co-Executive Director at JOIN for Justice. Jess reflects on what it means to lead with resilience, humility, and curiosity. She also shares how feedback, collaboration, and peer connection have shaped her leadership — and why no one should lead alone in today’s Jewish nonprofit landscape.

Leading Edge Alumni Spotlight, Jess Greenblatt Seeley

Meet some of the dynamic leaders engaging with Leading Edge and transforming the community.

Alumni

In the spirit of cutting to the chase, here are the nine statements our authors deem “lies:”

And here, in turn, are the two half-truths I will proceed to tell about this book:

The authors have fascinating positive insights, but the list of “lies” obscures them.

Half-Truth #1: These “lies” are actually true.

As I indicate by labeling this a half-truth, I don’t entirely mean this assertion. Some of the lies are true, but some of the lies really are lies.

It really is the case, for example, that “the best plan” (lie #2) isn’t enough to win. In a fast-paced world, plans specific enough to deserve the label are outdated by the time the ink is dry. As Buckingham & Goodall write, “We aren’t planning for the future, we’re planning for the near-term past.” Their replacement for planning — systems of intelligence that liberate information and empower teams to act on it in real time — is a straightforwardly better approach and an eminently actionable insight. 

Similarly, the authors are extremely persuasive that lie #4, “The best people are well-rounded,” is legitimately balderdash. They make a magnificent case that the best people, in all sorts of domains, are “spiky” — wildly strong in their strengths, and often mediocre to lacking in other areas. Leaders would be wise not to expect everyone to even try to excel at everything, and try rather to lean into everyone’s strengths and build a team of people doing what needs to be done by spending most (if not all) of their time activating and developing their strengths.

But in many other cases, the purported “lies” are, even granting the authors’ arguments, simply true, and can only be spun as lies by interpreting them in a strawmannish manner.

For one example, take lie #5, “People need feedback.”Is that a lie? Well, that depends, of course, on what you mean by “feedback,” and the authors make sure to explain that they mean it in a non-obvious, specific, and skewed way. When they get into the details, it emerges that what they’re talking about is negative feedback, whereas “Positive attention… is thirty times more powerful than negative attention in creating high performance on a team… ” It’s great to learn — and the authors quite convincingly show — the importance of positive feedback. But that’s not, in any way, an argument against “feedback” per se, just a cri de coeur about what kind is best.

For another example, take #10, “Leadership is a thing.” Buckingham & Goodall frame the existence of leadership as their target, but its existence isn’t what they attack. Instead, they attack leadership’s scarcity and difficulty to teach. “The fact that we lionize those who have this special ability; the fact that we spend so much time looking for it and trying to get more of it; and the fact that is plays such a prominent role in how we think about our organizations: these point not to its ubiquity but to its scarcity — and this scarcity, in turn, belies the supposed ease with which we’re all meant to be able to get better at it.” In my copy of the book, I underlined “the supposed ease with which we’re all meant to be able to get better at it” and scrawled in the margin, “Who ever promised you that?” 

Buckingham & Goodall go on to explain that the greatest leaders, like all high achievers, exhibit many and varied mixes of strengths and weaknesses, reflecting many different ways of effectively leading, and they conclude that the only way to apprehend or define leadership is the following: “a leader is someone who has followers, plain and simple. The only determinant of whether anyone is leading is whether anyone else is following.” That’s a perfectly valid and useful observation. It is also a definition of leadership — a statement about what leadership is, as a thing. They’ve proven their supposed “lie” to be true. They apparently don’t even believe that leadership is not “a thing,” they just think it’s a thing about which many people have misconceptions. And those misconceptions, along with the authors’ prescribed alternatives, may be (and are!) quite valuable to explore — it just makes the frame of debunking a “lie” about the very existence of leadership a bit distracting and off-putting, at least to this reader.

And that brings us to my second half-truth.

Half-Truth #2: The authors have fascinating positive insights, but the list of “lies” obscures them.

Is it odd that I have framed my review of this book in the form of two half-truths instead of a more straightforward evaluation of what I think the authors get right and wrong? Does this format run afoul, even, of Leading Edge’s usual tone of positivity? 

Good. Because that’s my point. By framing everything as being about confronting lies, this book half-buries the many incredibly good and positive ideas you can find in this book. 

Here are just a few of the ideas I personally found most valuable:

On engagement: In chapter 1, “People Care Which Company They Work For,” the authors share some well-validated metrics that predict sustained team performance (hint: they match up amazingly well with Leading Edge’s definition of employee engagement).

On the importance of the smaller team experience within organizations: “Experience varies more within a company than between companies… When people choose not to work somewhere, the somewhere isn’t a company, it’s a team.”

On the downsides of goals: “The very best salespeople hit their quota months before the end of the year, whereupon… they start to delay the closing of their deals so that they can ‘bank’ them and ensure that they begin the next year with a head start. Sales goals actually degrade the performance of top salespeople”.

On strengths: “The single most powerful predictor of a team’s productivity… is each team member’s sense that ‘I have the chance to use my strengths every day at work.’”

On rating: “Although we are not reliable raters of others, people can reliably rate their own experience.”

These are just a smattering of the many quotes I have marked with little book flags in my copy of this book. With so many beautiful flowers to share, did the authors really need to package them in thorns? Indeed, at the very end of the book, they go ahead and frame what they wanted to say in positive form, as nine truths:

People can reliably rate their own experience.

I would like to think (without knowing the truth) that this positive list is what the authors originally brought to their agent or publisher, and that perhaps it was someone on the publishing end of things who convinced them to reframe the whole thing as being about lies, because conflict sells.

Look, I’m a communications professional, so I get it; it’s hard to get attention. If you’re reading this post, you probably don’t pick strawberries or mine coal for a living — you’re probably a knowledge worker, and in knowledge work, attention is the coin of the realm. Sometimes it’s tempting to do whatever it takes to get that next hit of attention; to exaggerate or sensationalize, just a bit, so that people will pay attention to the good idea you’ve got.

Yet, I aver, there are more and less honest, and more and less distracting, ways to send up a signal flare. I tend to think people and organizations would do well to keep our attention-grabbing language well aligned with the most reasonable readings of the realities we’re talking about.

A full truth: This is a good book, and worth reading.

My critique, such as it is, is about the framing of this book — the title, the chapter titles, and a little more verbal scaffolding around the edges. But don’t let that put you off. Inside the frame, this picture rewards examination. Nine Lies About Work is a valuable read for managers, leaders, talent professionals, and anyone else in the People Business. 

As the book itself would recommend, we as readers should focus less on its shortcomings and more on its very real strengths.

There are some big lies — distortions, faulty assumptions, wrong thinking — that we encounter every time we show up for work. Authors Marcus Buckingham and Ashley Goodall name nine of them, and in this review of their book, "Nine Lies About Work: A Freethinking Leader's Guide to the Real World," Leading Edge's Seth Chalmer (Vice President, Communications) digs into the half-truths and highlights the strengths that matter most for anyone in the people business.

Reading Edge: Two Half-Truths About “Nine Lies About Work”

Book reviews on leadership, talent, and culture.

Books

The crisis we’re ignoring: Who’s caring for the people who hold up the Jewish world?

The Jewish world can’t run on empty. Barry Finestone, President & CEO of Jim Joseph Foundation and Leading Edge Board Member (non-voting), warns: if we don’t replenish the people powering Jewish life, there won’t be anyone left to rebuild what’s next. He calls on philanthropy and lay leaders to: (1) add staff during crisis peaks, (2) protect actual rest, (3) show gratitude, (4) train leaders, and (5) build lifelines across institutions.

R&R: Rest Is a Strategy: What We Learned from BREAKWEEK

WorkLife: With economic tides shifting, how HR can help employees climb, not quit

Business Insider: 'Quiet cracking' is the latest buzzword to hit the workplace

MIT SMR (video): Why Managers Struggle to Delegate

WorkLife: Is your overly complicated application process driving away your hottest talent prospects?

CNBC: The 9 to 5 schedule is 'really archaic,' HR expert says: Employees are 'tired of being told what to do'

HBR: How New CEOs Can Build a Strong Alliance with Their Board Chair

BoardSource: Beginner’s Guide to Nonprofit Board Service - Part 1 | Part 2

NonProfitPRO: 3 Tips to Help Every Nonprofit Unlock the Full Potential of Its Board

Here's what the Leading Edge team is learning about culture, executives, and boards this month.

What We're Learning | August 2025

Developing strong leadership skills is vital for navigating the challenges and opportunities that come with guiding nonprofit organizations. In today’s shifting landscape, Jewish nonprofit leaders are grappling with a range of pressing issues and the need to adapt to a rapidly changing environment. To effectively address these challenges, leaders must cultivate competencies in strategic vision, communication, and adaptability. By strengthening these leadership skills, Jewish nonprofit executives can guide their organizations to fulfill their missions, support their communities, and create a lasting, positive impact.

With this in mind, Leading Edge is excited to announce the launch of the sixth cohort of Leading Executives. This transformative program brings together a diverse group of executive leaders from Jewish nonprofit organizations across North America, each poised to deepen their leadership abilities in profound ways. Throughout the program, running from August to early 2026, participants will have the opportunity to sharpen their leadership skills, engage in personalized growth experiences, and collaborate with fellow cohort members.

The following leaders will participate in the sixth cohort of Leading Executives:

Research by Leading Edge consistently shows that the connections leaders make with their peers within the Jewish nonprofit sector are invaluable. Leading Executives is designed to foster these meaningful connections, giving participants the chance to collaborate, share experiences, and grow together in a supportive environment. As recent participants have shared, the program helped them gain clarity in their leadership roles, improved their conflict resolution abilities, and strengthened their communication skills.

By the end of this cohort, the participants will be equipped with the tools, resources, and a lasting network that will empower them to lead their organizations with confidence and vision.

Are you interested in future cohorts of Leading Executives, or do you know someone who should be? Don’t miss information about future cohorts when it becomes available; sign up for the interest list for Leading Executives here and for Leading Edge’s newsletter at leadingedge.org/contact-us/.

Meet the Jewish nonprofit leaders in the next cohort of Leading Edge’s acclaimed executive leadership development program.

Leading Edge announces sixth “Leading Executives” cohort

Executives

This summer, we're shining a light on alumni of Leading Executives. Designed for the senior-most leaders of their organizations, Leading Executives offers a transformative experience rooted in dynamic learning, personalized feedback, and peer support. Participants gain tools to lead more effectively, build self-awareness, and navigate the complexities of leadership with greater clarity, confidence, and resilience.


Meet Alon Friedman, Founding Director at ENTER: The Jewish Peoplehood Alliance. Alon brings insight, humor, and candor to his leadership in the Jewish nonprofit sector. In this spotlight, he shares what it takes to lead through change, how his experience with Leading Executives reshaped his perspective, and the importance of both agility and authenticity in today’s leadership landscape.


Finger on the pulse, agility, and a spine. Our reality changes so quickly; yesterday's extreme is today's norm. As leaders, first and foremost, we have to know how to stay connected and read the changes so that we can identify the new needs those changes bring. But, we also need agility. Flexibility of the mind that will allow us to adjust our language, rephrase our message, and re-package what we deliver. But with agility, holding a solid spine is critical, so that we don't lose contact with our organization's vision and our meta-goals. If we're too flexible (whether for the sake of satisfying our constituency or aligning with the criteria of a potential donor), we may forsake our mission, spread too thin, or simply under-deliver.


What inspired you to step into a leadership role in the Jewish nonprofit sector?

Other than the big bucks that is? :) The answer is the role models I observed while making my first strides as a junior in the field. Dazzling speakers, inspiring donors, and dozens of seasoned professionals who genuinely loved their job because they felt that they were making a change. I wanted to be like them.

How do you see the future of Jewish nonprofit leadership evolving? How has your Leading Edge program experience influenced your perspective on this?

My participation in Leading Executives (LX2) came after a good few years of executive work absent professional training. Other than some new lingo, new tools, and new tips that training programs usually provide, LX2 made me realize that my challenges were not exclusively mine, that my problems have names, that my experience is a huge asset, and that when putting all things together, I'm actually doing a pretty good job. We were presented with a rare opportunity to put our real issues on the table, and to dissect them with a team of people who were close enough to understand where we come from, but also far enough to not be confined by our own biased point of view. This was priceless.


Due to its nature of group conversations and teamwork, the program pushed me to "air out" lots of thoughts and assumptions that up until then were mostly rolling inside my head. The experience that the program "imposed" on me — of speaking my thoughts — made me realize that things look and sound different when they exit from our mind onto the public sphere. It's a tool I took home with me, and today, many of my cards are constantly on the table.

With both your board above and staff below — share what you DON'T know as generously as you share what you DO know. 

What’s one piece of advice you would offer to someone who is considering joining a Leading Edge leadership program?

Go. It carries a real potential to shed light on some old blind spots we all carry around. And worst case scenario — you'll eat well and get a break from your regular echo-chamber...

Meet Alon Friedman, Founding Director at ENTER: The Jewish Peoplehood Alliance. Alon brings insight, humor, and candor to his leadership in the Jewish nonprofit sector. In this spotlight, he shares what it takes to lead through change, how his experience with Leading Executives reshaped his perspective, and the importance of both agility and authenticity in today’s leadership landscape.

Leading Edge Alumni Spotlight, Alon Friedman

Through these spotlights, we’re celebrating the leaders who have completed the program and continue to shape the Jewish nonprofit sector in powerful ways. Their stories reflect the deep impact of the program — not just on individual leaders, but on the organizations and communities they serve.


Meet SooJi Min-Maranda, Executive Director at ALEPH: Alliance for Jewish Renewal. She is an alum of the CEO Onboarding program, the predecessor to Leading Executives. Sooji brings a deep commitment to justice, inclusion, and community to her leadership in the Jewish nonprofit sector. In this spotlight, she shares how leading in this space allows her to fully live her values and how her experience with Leading Edge helped her strengthen the relationships and support systems essential to bold, values-driven leadership.


I had been running secular nonprofits for about eight years when I decided to make the move to the Jewish nonprofit sector. This is because as an adult convert to Judaism with a non-Jewish partner, I soon realized that it is extremely difficult to be Jewish alone. When I discovered that there is a parallel nonprofit universe in the Jewish sector, I realized that I could live my faith and values proudly and boldly and still do what I enjoy most, which is helping individuals and communities thrive through servant leadership.

Jewish organizations need to focus on creating an environment where all who identify as Jews can thrive, feel secure, and safe. This is particularly crucial given the current climate of polarization, rising antisemitism, and growing threats to pluralism in the United States. However, our response shouldn't be to isolate ourselves. Instead, we need to embody and actively promote core Jewish values, especially those that emphasize the sanctity of all life and the imperative to heal the world. It's vital that we share the beauty and joy of Judaism with the broader world, fostering understanding and connection. Moreover, we must build partnerships with other marginalized communities, recognizing that our struggles and futures are interconnected. This involves working on overcoming our fears to engage more openly with the world around us. The future of Jewish organizations lies not just in preservation, but in active engagement and alliance-building towards a more just world.

How have your Leading Edge cohort connections helped you build stronger professional relationships and collaborations within the sector?

The Leading Edge community is invaluable to me on two levels. First, it's a network of peers navigating similar adaptive and technical challenges in our turbulent sector. This shared experience creates a powerful support system. Second, Leading Edge itself serves as a trusted, independent resource that nurtures and guides our sector. It's not just an organization or a program; it's a community of people committed to strengthening Jewish nonprofit leadership. For me, Leading Edge embodies both peer support and professional guidance, making it an essential part of my leadership journey.

Say what you need! And say it again and again. Don’t be afraid to ask for what you truly need to thrive.

Meet SooJi Min-Maranda, Executive Director at ALEPH: Alliance for Jewish Renewal. She is an alum of the CEO Onboarding program, the predecessor to Leading Executives.

Leading Edge Alumni Spotlight, SooJi Min-Maranda

Podcast: When Crisis is the Job – with Barry Finestone

What happens to Jewish leadership when crisis becomes the norm rather than the exception? In this episode of the Identity/Crisis podcast, Barry Finestone, President & CEO of Jim Joseph Foundation and Leading Edge Board Member (non-voting), joins Yehuda Kurtzer, President of the Shalom Hartman Institute, to explore the emotional and organizational toll of leading through upheaval and discuss what it will take to build institutions that can thrive during times of uncertainty without losing sight of their long-term goals. 

Forbes: Ending Unlimited PTO Doesn’t Solve Underlying Workforce Issues

eJP: What personalized Jewish learning contributes to the service movement

SRE: Torah of Safety, Respect, and Equity

The Chronicle: Inside the Leadership Success of a Millennial and Boomer Who Share the CEO Seat

Egon Zehnder: The CHRO Voice: Inside Human Resources Leadership

HBR: What’s the Future of Middle Management?

The Chronicle: 8 Ways Your Board Can Drive Momentum in a Capital Campaign

BoardSource: How Board Chairs Foster Board Engagement

NonProfitPRO: Create a Nonprofit Memory Book to Establish Institutional Memory

What We're Learning | July 2025

Mattering at work enhances self-esteem, strengthens self-efficacy, and leads to better performance and satisfaction. But 30% of people report feeling invisible, and 65% feel underappreciated. Research shows that mattering happens most reliably through everyday interactions — especially when leaders take time to notice others, listen for total meaning, respond with compassion, and follow up meaningfully. This article shows leaders how to apply this concept in the workplace, and includes three activities leaders can use to get started.

eJP: Reimagining Israel education: 6 recommendations for catalyzing a new era

MIT SMR: How Neuroinclusion Builds Organizational Capabilities

Allwork.Space: What Happens When Free Speech At Work Becomes Risky?

Culture Amp (Report): The Leadership Advantage: How great leaders elevate organizational performance

NYT: Opinion | I’m a LinkedIn Executive. I See the Bottom Rung of the Career Ladder Breaking.

HBR: Employee Stress Is a Business Risk—Not an HR Problem

Chronicle of Philanthropy: 6 Steps to Turbocharge Your Board Recruitment

NonProfitPRO: Boardroom Archetypes: Is Your Board a Wolf Pack?

Allwork.Space: The Bard And The Boardroom: Why Today’s Best Leaders Read More Than Metrics

What We're Learning | June 2025

‘The Surge’ continues: JFNA survey finds a third of Jews more engaged now than pre-Oct. 7

A year and a half after October 7, Jewish engagement is still elevated — but the initial spike is easing. In Jewish Federations of North America’s new survey, 31% of Jews say they’re more involved in communal life than before the attacks. Mimi Kravetz (Chief Impact and Growth Officer for JFNA, and Leading Edge Board Member) stated, “The Surge has shown staying power... but the data carries an important reminder that the Surge is not going to last forever,” noting that the community must act now to meet people’s needs.

Gallup: Global Engagement Falls for the Second Time Since 2009

HBR: When You’re Asked to Meet Impossible Goals

WorkLife: For companies to fully integrate AI, their HR leaders are going to require more training

The Chronicle of Philanthropy (podcast): Two CEOs on How to Get Boards to Help With Fundraising and More

BoardSource: 5 Phases of Strategic Planning

NPQ: Nonprofit Boards Remain Overwhelmingly White

What We're Learning | May 2025

When we kicked off the Leading Edge feedback workshop series, I found myself haunted by the ghosts of feedback trainings from jobs long past. Well-meaning, formulaic, often a little too enthusiastic about acronyms. And, more often than not, preoccupied with the mechanics of feedback — how to give it, how to receive it, how to word it just right — while sidestepping the larger forces that determine whether it actually works.

Power dynamics, for example, tend to be the quiet, uninvited guest in these conversations. Most feedback trainings focus on peer-to-peer exchanges or manager-to-direct-report scenarios, both of which are relatively easy to navigate compared to the more fraught question of how to speak candidly to someone who holds more influence than you do. And then there’s the trickier cultural factor: the unwritten rules of a workplace. What happens when an organization values transparency in theory but, in practice, still favors harmony? What about when organizational appetite for feedback exceeds our supply? 

All of these thoughts flitted through my mind as we embarked on the training. But I reminded myself that discomfort is often a prerequisite for growth. If nothing else, the workshop would be an opportunity to understand my colleagues better and to let them understand me in turn. And if it made feedback even slightly less awkward, then it was probably worth it.

Beyond the Feedback Loop: What Actually Worked

The facilitators deftly walked us through best practices, and the exercises made feedback feel less like an event to be dreaded and more like a normal, inevitable part of collaboration. But as the seasons changed and the intensity of the training amped up, I started to feel like I was caught in a loop. We were giving feedback, then giving feedback on the way we gave feedback, and at times, reflecting on how we felt about giving feedback on the way we gave feedback. Could feedback actually create a self-sustaining ecosystem, where feedback exists only to reinforce itself? I wondered, as my brain struggled to keep the word from losing all meaning.

That’s not to say the workshops weren’t valuable. While thornier topics like power dynamics and implicit workplace rules were not unpacked in a way that would have made them truly useful to an individual contributor (perhaps inevitable, given how impossible it is for external facilitators to be precisely attuned to the nuances and undercurrents of this organization, in this moment), the workshops did help reframe feedback as a process rather than a personal indictment. 

There were no groundbreaking revelations, but the sheer act of repetition worked to build the feedback muscle, allowing the anxieties that often accompany these conversations to atrophy. And if nothing else, they made the prospect of performance reviews feel a little less like an ambush. (Still, I can’t help but wonder if we peaked at workshop three, when “feedback” still felt like a real word.)

By the time the training wrapped, I noticed that something else had shifted — not dramatically, but just enough to make a difference. As a communications professional, I’ve always been able to say what needed to be said (if this blog post is any indication), but I used to spend far too much energy making sure my words were wrapped in the right amount of careful phrasing, the right level of upbeat tone, the right signals of warmth. Now, with “feedback” as the buzzword du jour, I find myself trusting that people will take my words as they’re intended. 

With the workshop series behind us, the question becomes: What’s next? Because there’s a fine line between normalizing feedback and over-processing it, between creating a culture where people feel comfortable speaking up and creating one where feedback itself becomes an endless topic of discussion. Some organizations — especially ones that take culture-building seriously — can fall into the trap of making feedback its own recursive loop, a thing to be endlessly refined rather than simply practiced. It’s the workplace equivalent of those relationships where you spend more time analyzing the relationship than actually being in it. And we all know how those tend to end.

So while I do hope we revisit this in the future, I also think there’s value in stepping back for a moment. Leading Edge has just gone through a major organizational transition. Maybe what we need most right now isn’t another structured conversation about feedback, but the space to work together, observe one another, and build trust in a way that isn’t so prescribed. If we think back to the moments when feedback truly made a difference, chances are they didn’t happen in a scheduled session. They happened in the middle of real work, when it mattered most. If the best feedback happens organically, then perhaps the best thing we can do is make room for it. 

Written by our Senior Associate, Communications, this article is part of a series highlighting perspectives from various Leading Edge team members as we reflect on our journey through a feedback workshop series.

Feedback On Feedback On Feedback: An Individual Contributor’s Take

Outside the palace, the Ten Plagues rage. Pharaoh’s advisors urge him to compromise and send out just the men. Pharaoh agrees and makes the offer.

But Moses answers: “With our youth and with our elders we will go. With our sons and with our daughters, with our flocks and with our herds, for it is a pilgrimage of God to us.”

Pharaoh scoffs. He can’t believe his generous offer is being rejected. He can’t fathom what it means to value every member of a community.

One of the central messages of Passover is that every single person matters. We all have a role to play. We all are part of the community. Young and old,  wise and wicked, simple and unsure, we all have to consider ourselves as if we personally came out of Egypt. Unlike with some sacrifices that are eaten only by the priestly class, every community member is to be nourished by the korban Pesah (Passover offering), just as in every generation we share the dangers, and the promise of rescue, that we sing about during the Seder. 

Getting the Jewish community out of Egypt is one thing; getting the Egypt out of the Jewish community is another. How deeply have we in the Jewish nonprofit sector internalized Moses’ message that everyone counts? How much “Pharaoh mentality” still remains in our field’s decision-making?

What would it look like if we valued people not like Pharaoh, but like Moses? Would we be more invested in things like onboarding, intensive professional development, and psychological safety? Would our compensation philosophies change? Would our approach to time and workload management evolve?

Recently, Prof. Joshua Margolis of Harvard Business School and I co-authored an article arguing that the Jewish nonprofit sector needs a mindset shift in how we think about talent. We need to stop thinking about talent as a cost and start thinking about it as an investment, we argued.

Creating actionable, tractable answers to these questions is not easy, and we are imperfect leaders of imperfect organizations during a hard time. The past year and a half have been a tremendously difficult and painful time for the Jewish people, and for all people, Jewish and otherwise, who work, lead, and serve in the Jewish communal field. 

One of the central messages of Passover is that every single person matters. How deeply have we in the Jewish nonprofit sector internalized Moses’ message that everyone counts? And how much “Pharaoh mentality” still remains in our field’s decision-making? As we prepare this year for the hope and the respite that the Passover season may bring, let’s all recommit to valuing one another like Moses.